Following up last month's extensive capsule collection celebrating the 2018 World Cup, New York streetwear label Kith has officially released the imagery for its Summer 2018 lookbook.
The latest offering from Ronnie Fieg fuses the ethos of NY style with a summer-ready beach theme. The result includes a variety of products designed for the warmer months such as T-shirts, raglans, track shorts, pants, hoodies, polos, crewnecks, and even beach towels.
For his latest lookbook, Fieg commissioned the help of Aimé Leon Dore's Teddy Santis for styling. The range is constructed of three custom-milled fabrics. A 100j percent cotton seersucker covered in colorful red and blue floral prints is the first material. Alongside this is a lightweight towel terry that will be offered in Kith's frequently used Regal color palette of red, navy blue, and green. The final custom fabric is 243 GSM stonewashed and distressed cotton slub to create five earth-toned options of the brand's JFK Tee.
Branding hits utilized throughout the collection include bold black KITH lettering, the label's signature box logo, and metallic gold Laurel K embroidery across the selection of towel terry pieces.
Kith's Summer 2018 collection will be available on Friday, July 20 at 11 a.m. via Kith stores and kith.com with prices ranging from $40-$165. Take a look at the entire lookbook below.
